How has COVID-19 changed the jewellery trends predicted for 2020?

How has COVID-19 changed the predicted trends for 2020?

Since our Creative Links talk in January discussing Jewellery and Silver Trends to expect in 2020, COVID-19 has impacted what people are buying and how.

In this follow-up piece, our Public Programme Manager Charlotte Dew speaks to Journalist and co-founder of The Jewellery Cut Rachael Taylor, and explores the trends that have endured the pandemic and those that are emerging. Together, Charlotte and Rachel ask: What has changed? What is in demand? And how do designer-makers and retailers need to adapt?